Join the Paris Opera licensing programme
Create original products in cooperation with the Paris Opera through its innovative licensing programme.
Les licences de marques à l'Opéra national de Paris
For 350 years, the Paris Opera has had the bright reputation of being one of the best opera and ballet houses of the world. As a place of constant creation and perceptions, the Paris Opera is the keeper of a centuries-old tradition and embodies the French excellence and boldness. Being an arts conservatory and an artistic experimentations lab, the Paris Opera is an endless source of inspiration. Partnerships with iconic brands have risen from this demanding level and quest for the absolute.
The Paris Opera presents its partners with the benefits from its brand image through a tailored partnership by meeting experts, artists, and artisans, lending costumes, putting rooms and places at your disposal for shootings or events, organising the communication, promoting online visibility via our social networks, presenting in-house artists for ambassadorship, and so on. Many advantages arise from a tight cooperation between the Paris Opera and its future licensees.
The Paris Opera works with partners who share its values: grace, creativity, commitment, and excellence. Our partnerships are all tailored to your needs and developed hand-in-hand with the Opera staff in order to ensure an overall vision of the brand.
The Opera muses have transmitted their inspiration to a great diversity of domains, such as fashion, food, sports, arts and decoration, digital. The Opera grants you access to a never-ending world of creation and staging for all your affiliated projects by opening its doors to you. The records, experts and artists of the Opera are all the assets you need to develop the most ambitious projects.
Over 880.000 people attend each year the 513 curtain rises in both of the Opera’s auditoriums. Nearly 800.000 visitors per year discover the Palais Garnier and its shops, while 8 million web users surf on the Opera’s website, and 1.5 million subscribers actively follow our social networks. The Paris Opera is a living cultural icon that grants its affiliates an original commercial development stage to shine worldwide.
All the profits are reinvested in the Opera arts projects, its heritage restauration, its educational projects, its accessibility projects, and in social and environmental actions. Associating your brand to the Paris National Opera means committing to a virtuous cycle that evolves around beauty and passion.
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